AFFILIATES

Everything the Rocen-Pro crew needs in one place.

WELLNESS & NUTRITION

Juice Plus+

Juice Plus+ bridges the gap between what athletes should eat and what they actually eat on a demanding schedule — whole-food nutrition in a form that survives a training day.

Recommended Products

$82.50

Nutrition

Nutrition+ Powder

30 fruits, berries and vegetables in one blend, clinically studied for 12 benefit areas.

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$67.25

Nutrition / Neurological

Luminate Berry + Mango

Naturally sourced caffeine from coffee berry with nootropics and adaptogens for mental clarity without the jitters.

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$54.00

Nutrition / Research

Fruit & Vegetable Blend Capsules

The most clinically researched nutritional capsule of its kind, 40+ published peer-reviewed papers.

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Big E's personal Juice Plus+ page is being set up. Use the link below in the meantime.

Shop with Big E's Juice Plus Page ->

EQUIPMENT & TRAINING

Rocen-Pro’s strength lineage runs directly through Westside Barbell. Big E was present for the final training session ever held at Westside’s original Industrial Drive location before it closed — the last squat, the last reps, the end of an era at the birthplace of the conjugate method. This isn’t an affiliate relationship. It’s lineage.

Recommended Products

$35.00

Strength Systems & Lineage

WSBB Original Gym T-Shirt

At one time this shirt was so exclusive that no one outside official Westside membership dared wear one. Louie made it public after years of requests.

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$20.00

Youth / Child Development

The Rule of Three

Louie’s own manual on developing GPP in young athletes ages 7–10, adapted from Soviet-era training science.

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$75.00

Strength Systems & Lineage / Research

Supertraining

The book Louie Simmons himself credited with shaping his understanding of eccentric training and kinetic energy — foundational to everything Westside’s system became.

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CODE: ROCENPRO

SHOP WESTSIDE BARBELL

SUPPLEMENTS

Species Nutrition is founded by Dave Palumbo on a simple standard: highest quality ingredients, full transparency, no proprietary-blend games. It’s also a direct line to Brian Yersky, IFBB Pro and Species sponsored athlete, who trains under Big E at Rocen-Pro. This is nutrition built for people who actually compete, not just people who talk about it.